Today I am giving you 5 Reasons to Have a Branding Session in Denver, Colorado! If you are a business owner, no matter the business type, you will find this information valuable. So let’s get started.
You and your business are much more than the product and service you offer. Clients and potential customers develop a love and devotion to brands that they can connect with on a personal level and get excited over the client experience provided. As the owner, you are the face of your business. It’s important to have a visual brand that presents you in the best light and accurately shows your personality. How a brand is perceived affects its success! Client’s have so many options in your industry, so why should they hire you? Small business owners need to look for ways to connect with their clients and customers, to set them apart and create lifelong relationships. A strong brand will stand out in a crowded marketplace.
1. The Best Way to Create Trust is through Imagery and Film
A genuine image and film of you can convey your brand values and portray an accurate depiction of you and your business within seconds of your potential clients connecting with you online. It allows them to start building trust with you without even having met you in person. The images should show your unique personality and style! A businesses website or social platform should be able to tell any potential client what they love to do, hobbies, passions and values.
Branding photos and film also establish confidence and trust in you and the product or service you are offering because you are showing who you are, not just what you do and what you are selling. Todays customers desire to connect with the person behind the business and their story.
When you go to my Instagram, what can you tell about me? Click here to investigate me further! I would love to hear your feedback about my brand images in the comments below!
2. We Only Get One Chance to Make a First Impression!
We live in a visually saturated world with social media directing customers to websites, blogs, ads and portfolios. You NEED a way to set yourself apart from your competition. Having personal photos and film to define who you are and what you do will help you accomplish that.
3. SHOW WHAT SETS YOU APART
Personal branding photos and film develop the uniqueness of you and your service. I share what I love and my interests outside of my business, so my clients can get to know me on a personal level. I share about my obsession with Harry Potter, Cats, Chick-Fil-A nuggets and Essential Oils. In return I have found that my client’s have investigated me prior to contacting me and comment on a similar interest that I share about often.
Unique branding will give your customers a reason to care about your brand, your business, and your products. It should make your customers feel like you guys are already friends and that they are apart of something bigger than themselves and the product or service they are buying.
4. Drives Sales!
Great photos and film do more than just enhance look of your brand and website… it drives sales. It’s amazing how much of an impact well executed branding content will make on your conversion rates. You will also see an increase of following on social media, which in turn brings in more potential customers.
5. Because You and Your Denver based Business Deserve It!
After all, you have worked so hard on your business and your brand, pouring your heart and soul into running your business. Plus, you deserve to look beautiful, feel amazing and share what you have created.
Every business should have a gallery of photos and film to help showcase their products and themselves in a genuine and unique way.
Click here to read How to Prep for Your Branding Session! If you have found these 5 Reasons to Have a Branding Session in Denver helpful and are interested in booking your own, you can contact me here!